Earth Day@50: An Enduring Vision that Connects Wisconsin to the World

On April 22, 1970, more than 20 million Americans gathered to observe the very first Earth Day. What began as a grassroots effort led by Wisconsin Governor, United States Senator, and Nelson Institute namesake, Gaylord Nelson, has now become a global day of environmental action. Join Nelson’s daughter, Tia Nelson, and Adam Rome, author of “The Genius of Earth Day: How a 1970 Teach-In Unexpectedly Made for the First Green Generation,” for a look at how Earth Day has impacted our culture and what the success of this initiative can teach us as we address global climate change and growing environmental challenges.

Presented in partnership with the Outrider Foundation. Check out Outrider’s Earth Day film, “When the Earth Moves.”

(There are three videos in this playlist; they will automatically play one after another, or you can use the player controls to skip ahead to individual videos. If viewing on a mobile device and casting to a TV, you may have better results viewing the videos directly in YouTube.)


Mandela Barnes, Wisconsin lieutenant governor

Tia Nelson, managing director – climate, The Outrider Foundation

Adam Rome, professor, environment and sustainability, University at Buffalo; author, The Genius of Earth Day: How a 1970 Teach-In Unexpectedly Made the First Green Generation

Session Sponsors

Outrider Foundation

Aliant Energy logo

Madison Gas & Electric

Laurie Carlson Progressive Ideas Forum

Sal and Judy Troia

The Nelson Family
Carrie Lee, Gaylord Jr. “Happy,” Jeff, and Tia

Pat and Dan Cornwell